US Team

Our team boasts experienced international business executives.

Kenneth E. Wasylik, Managing Director
Ken is a skilled financial executive with over 30 years of experience building businesses worldwide. A Certified Public Account and Registered Investment Advisor Representative, Ken has been a senior financial executive with major international companies including Fiskars Consumer Products and Harris Corporation.

He has led and completed key strategic alliances, joint ventures and acquisitions with major global companies. He also has an established track record of developing sales networks, evaluating and implementing business plans worldwide through acquisitions, joint ventures and start-up operations, and global financial management. Ken attained a bachelor's degree in Accounting and Finance from Marquette University and a Master of International Management from Thunderbird School of Global Management.

Mike Stone, International Business Developer
Mike is an ambitious young professional with a dynamic approach to business development and market research.  As a recent graduate of UW-Madison, Mike utilizes his background in Economics and fluency in French and Spanish to provide EMW’s clients global perspective on their international distribution goals.  Mike completed his undergraduate degree while living in France, where he developed French language fluency and cultural competence.

Prior to joining the EMW team, Mike held positions in market research, government relations, and direct sales. Having competed for four years as a Big Ten Varsity athlete on the UW Badgers Rowing Team, Mike brings a strong work ethic and tenacious determination to any assignment, whether it’s identifying and approaching the right international distribution partner, or producing a promotional product video.

Brooke Fawcett, International Marketing Lead
Brooke is an experienced professional with a successful history of creating marketing strategies and leading project execution for clients, with the end result of expanded growth, sustainability, and positive ROI. Her deep marketing background has taken her from working with small startups to large corporations, and her expertise includes traditional and digital marketing, analysis, negotiation, and creating and implementing both B2B and B2C marketing strategies.

Brooke earned an MBA from Thunderbird School of Global Management. She holds a bachelors of science degree with a focus in marketing and has a working knowledge of both French and Spanish. She has worked on projects in Mexico and Asia, and her clients have spanned a wide range of industries, including manufacturing, finance, and retail.

Elena Cueller, Global Market Intelligence Lead

Elena is a key researcher on the EMW team and works on sales and marketing initiatives for clients. She brings experience across a number of industries including researching Fortune 500 companies, analyzing web traffic to improve user experience, and producing promotional videos.  Elena has also worked as an analyst in the insurance industry, supporting product pricing and predictive analytics.

Elena is a recent graduate of the University of Wisconsin-Madison with a Bachelor of Arts in Economics and Spanish. She spent a semester in Spain at La Universidad Complutense de Madrid and during her time of study developed fluency in Spanish. She was a competitive figure skater throughout college and continues her involvement with the sport as a coach. 

David Urintsev, International Business Associate 

Dave is a recent graduate of the University of Wisconsin-Madison with a Bachelor of Business Administration (BBA) in Marketing, International Business, and Management and Human Resources. He holds Certificates from the University in both Spanish and European Studies. Dave also spent time studying abroad at the Universidad de Sevilla.

Dave’s work experience includes positions as a Marketing Associate at CORE Consulting, LLC, an Advertising Manager at The Badger Herald, and as a Buying and Planning Intern at The Bon Ton Stores Inc.

Audra Smith, International Business Associate

Audra worked with the Wisconsin Department of Agriculture, Trade and Consumer Protection in the International Market Development department, where she assisted Wisconsin agriculture companies in their global expansion efforts. She also spent more than two years in Suji, South Korea where she was an English teacher, and extensively traveled throughout east and Southeast Asia. 

Audra graduated from UW-Milwaukee with a BA degree in International Studies and a focus on the Middle East and North Africa.  She spent a semester abroad in Amman, Jordan, and has a working knowledge of Arabic.

Supporting EMW is an extensive network of specialists across the globe.